Freddy Hirsch Group (Pty) Ltd (Hirsch) supplied spice packs to Chickenland (Pty) Ltd, the primary operating entity of the Nando's franchise chain. The spices were used in marinades and sauces sold through Nando's restaurants and retail outlets internationally. In January 2004, UK health authorities discovered that Nando's extra hot peri-peri sauce contained Sudan 1, a banned red dye considered a genotoxic carcinogen unfit for human consumption. The contamination was traced to cayenne pepper sourced from India by Hirsch. A worldwide product recall followed. Chickenland sought compensation from Hirsch, which refused to engage further after referring the matter to insurers. Hirsch sued Chickenland for outstanding amounts (R1,368,861.69) owed for goods supplied. Chickenland counterclaimed for: (1) refund of purchase price paid for contaminated goods (R1,209,632.83); (2) wasted expenditure in recalling affected products (R1,779,545.96); (3) pure economic loss suffered by country-based distributors whose claims were ceded to Chickenland (R7,555,679.80); and (4) wasted expenditure in replacing recalled products (R6,424,402.04). Hirsch relied on standard conditions of sale that purported to limit liability and exclude consequential damages. Chickenland had noted "standard conditions not checked" when signing the credit application.